The brief was to create the visual language for SAWF-IN while also designing a brochure to represent the organisation. The key words mentioned were diversity, transparency and vivid colours. The idea was to work on a style that would communicate the organisation’s vision and mission, while also keeping in mind motifs and messages that the organisation identified with. The final deliverables also included a few components for other collaterals like the donor kit and impact stories.
Sketches and rough layouts while creating the visual language for SAWF-IN.